Encourage employees to explore more efficient approaches to their tasks instead of relying on their standard way of doing things. Give them remunerations and recognitions for being creative and you will see the results. If someone is being creative in your organization and improving the productivity make him feel proud by announcing his name and thanking him, even you can put his name somewhere in your company.
Just a simple recognition can help o boost his and others moral. Also, this will increase your company's productivity.
I think it a good idea, isn't it?